The movie Avatar: The Way of Water is scheduled to be released in December of this year, but it has a very significant obstacle: it is a sequel to a picture that was released over a decade ago.
When Avatar 2 is released in theaters, there could be a lot of confusion if characters start talking about unobtanium, Toruks, RDA, or the Noble Clyde Boudreaux. Meanwhile, the majority of us can barely remember what happened on the most recent episode of She-Hulk.
(The movie doesn't have all of those things; I'll give you a hint about which one it doesn't include, and you may try to guess which one it is.)
However, James Cameron and his team have devised a solution, which consists of redistributing the original Avatar film to cinemas. According to a teaser that was posted on Tuesday, the movie that was released in 2009 will be returning to cinemas for two weeks beginning on September 23.
The film will be exhibited in “all formats,” including IMAX, 4K / HDR, and of course 3D, during this run.
This final consideration is a significant one. To be sure, people could watch it at home to catch up before going out to see the new one, but almost nobody is going to have the equipment to actually watch it in the way it was meant to be watched, which is with a pair of 3D glasses strapped to their face. People could watch it at home to catch up before heading out to see the new one.
In addition, I say “theoretically” since it is now much more difficult to view it at home as a result of Disney's decision to withdraw Avatar from the Disney Plus streaming service.
a report from Variety cites sources claiming that it will come back before the release date of The Way of Water. It is still possible to rent the movie via platforms such as Apple TV or YouTube at the present time.
If Disney's plan to push you into a cinema to see Avatar is effective, you will be able to relive the entire experience as if it were 2009 once again. You won't have had more than a decade to forget all of the vocabulary and world-building that was in the movie.
(Well, almost the entire experience; you won't get the “pleasure” of listening to “Boom Boom Pow” or “Poker Face” on the radio as you drive home from the cinema to post an angry message on a message board about James Cameron making “unobtanium” a legitimate plot component in a science fiction movie.)
I remember going to a screening of Batman Begins and The Dark Knight on the opening night of The Dark Knight Rises, and some theaters have done similar things for the release of Marvel movies in the past.
This isn't necessarily a new phenomenon, but it is one that is becoming more prevalent as sequels continue to be released in theaters. Even James Cameron is no stranger to the theatrical rerelease;
Titanic has been seen in theaters more than once, and it is scheduled to do so again in the following year. However, it should be noted that this is in no way connected to the film receiving a sequel.
When it comes to most films, though, seeing the prequels is more of a perk than a need. However, given how intricate Avatar was and how much time has passed since it was first released, watching the prequels feels more like obligatory reading than a luxury.